Mike DiBernardo - Design Portfolio

Portfolio:

Branding

Illustration

Layout

Layout

Illustration

Branding

Created with the needs of the client and target audience in mind.

Built to be intuitive for users to easily navigate and understand.

Thought out so that each detail perfectly fulfills its purpose.

Part 1:

Research.

The initial stage of every project is the research phase. Firstly, I strive to thoroughly identify the client's goals. Next, I identify the target audience in order to effectively meet their individual needs. I also do a comparative analysis of competition in order to help the client stand out.
Part 2:

Design.

The goal of this part is to apply the research gathered prior. In order to maximize the quality of the user experience, the information is used to build wireframes of each screen and to create a flowchart that maps out the entire project. On the aesthetic side, I gather assets and imagery, decide on fonts and develop a color scheme.
Part 3:

Build.

This part is where visual elements are applied to the wireframes and to create screens that will mirror the appearance of the finished product. After that, these screens are used to build a functional prototype.
Part 4:

Modify.

Once the initial prototype is completed, it is presented to the client to identify any feedback or criticism. From there, all necessary changes will be made until the project suits the client's needs!